{"id":120,"date":"2023-11-24T12:16:00","date_gmt":"2023-11-24T11:16:00","guid":{"rendered":"https:\/\/aplusa.local\/?p=120"},"modified":"2026-02-03T17:15:12","modified_gmt":"2026-02-03T16:15:12","slug":"social-media-impact-of-the-esmo-annual-meeting-2023","status":"publish","type":"post","link":"https:\/\/www.aplusaresearch.com\/fr\/perspectives\/social-media-impact-of-the-esmo-annual-meeting-2023\/","title":{"rendered":"Impact des m\u00e9dias sociaux sur la r\u00e9union annuelle de l'ESMO 2023"},"content":{"rendered":"<p>La r\u00e9union annuelle 2023 de l'ESMO a eu lieu du 20 octobre au 24 octobre 2023, \u00e0 Madrid, en Espagne. Cette ann\u00e9e, l'\u00e9v\u00e9nement s'est d\u00e9roul\u00e9 principalement en personne, avec des diffusions virtuelles disponibles. Le programme en un coup d'\u0153il est disponible ici. Dans le pr\u00e9sent rapport, nous \u00e9valuerons l'impact de la conf\u00e9rence en ligne du point de vue des professionnels de la sant\u00e9 :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Conditions et m\u00e9dicaments les plus discut\u00e9s pendant la p\u00e9riode d'\u00e9coute<\/li>\n\n\n\n<li>Aper\u00e7u des essais cliniques et des discussions qui ont suscit\u00e9 le plus d'engagement<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Champ d'application<\/h2>\n\n\n\n<p>L'analyse porte sur les mentions provenant du monde entier*.<\/p>\n\n\n\n<p>Au total, 65 000 mentions ont \u00e9t\u00e9 enregistr\u00e9es pendant la p\u00e9riode d'\u00e9coute, du 13 octobre 2023 au 7 novembre 2023 (une semaine avant et deux semaines apr\u00e8s la conf\u00e9rence).<\/p>\n\n\n\n<p>Toutes les mentions proviennent de Twitter.<\/p>\n\n\n\n<p>Au total, 7 000 auteurs uniques ont \u00e9t\u00e9 identifi\u00e9s.<\/p>\n\n\n\n<p class=\"is-style-text-annotation\">*#esmo23 OR #esmo2023 OR (esmo NEAR\/2 (2023 OR 23))<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">M\u00e9thodologie<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"1839\" height=\"328\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am.webp\" class=\"wp-image-239\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am.webp 1839w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am-300x54.webp 300w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am-1024x183.webp 1024w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am-768x137.webp 768w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-01-26-4451-am-1536x274.webp 1536w\" sizes=\"auto, (max-width: 1839px) 100vw, 1839px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Volume des conversations<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Volume de mentions sur les heures suppl\u00e9mentaires ESMO 2023<\/h3>\n\n\n\n<p>Le nombre total de mentions est rest\u00e9 stable, n'augmentant que de 0,23% par rapport \u00e0 2022. Le pic des conversations a eu lieu pendant la conf\u00e9rence, repr\u00e9sentant 74% de mentions enregistr\u00e9es pendant la p\u00e9riode d'\u00e9coute.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"1830\" height=\"369\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am.webp\" class=\"wp-image-240\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am.webp 1830w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am-300x60.webp 300w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am-1024x206.webp 1024w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am-768x155.webp 768w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-10-3890-am-1536x310.webp 1536w\" sizes=\"auto, (max-width: 1830px) 100vw, 1830px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"175\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am-1024x175.webp\" class=\"wp-image-242\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am-1024x175.webp 1024w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am-300x51.webp 300w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am-768x131.webp 768w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am-1536x263.webp 1536w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-04-33-8263-am.webp 1807w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">ESMO 2023 : L'accent mis sur les HCP<\/h2>\n\n\n\n<p>L'essai EV-302 est de loin celui qui a suscit\u00e9 le plus d'int\u00e9r\u00eat lors de l'\u00e9dition de l'ESMO de cette ann\u00e9e.<\/p>\n\n\n\n<p>Les r\u00e9sultats qui ont montr\u00e9 que l'association de l'enfortumab vedotin-ejfv et de Keytruda (pembrolizumab) dans le traitement de premi\u00e8re intention du cancer avanc\u00e9 de la vessie prolongeait de mani\u00e8re significative la dur\u00e9e de vie et la survie des patients ont \u00e9t\u00e9 consid\u00e9r\u00e9s comme r\u00e9volutionnaires, changeant la pratique et constituant une victoire par les professionnels de la sant\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Cancers les plus cit\u00e9s<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"1693\" height=\"465\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am.webp\" class=\"wp-image-243\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am.webp 1693w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am-300x82.webp 300w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am-1024x281.webp 1024w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am-768x211.webp 768w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-06-52-0920-am-1536x422.webp 1536w\" sizes=\"auto, (max-width: 1693px) 100vw, 1693px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Volume des mentions HCP<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"431\" height=\"78\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-07-18-3544-am.webp\" class=\"wp-image-244\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-07-18-3544-am.webp 431w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-07-18-3544-am-300x54.webp 300w\" sizes=\"auto, (max-width: 431px) 100vw, 431px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Essais cliniques les plus mentionn\u00e9s<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"459\" height=\"192\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-13-9872-am.webp\" class=\"wp-image-245\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-13-9872-am.webp 459w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-13-9872-am-300x125.webp 300w\" sizes=\"auto, (max-width: 459px) 100vw, 459px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Mol\u00e9cules les plus cit\u00e9es<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"519\" height=\"158\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-50-8201-am.webp\" class=\"wp-image-246\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-50-8201-am.webp 519w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-08-50-8201-am-300x91.webp 300w\" sizes=\"auto, (max-width: 519px) 100vw, 519px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Principaux messages des professionnels de la sant\u00e9 par engagement<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img alt=\"\" loading=\"lazy\" decoding=\"async\" width=\"710\" height=\"587\" src=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-13-00-4508-am.webp\" class=\"wp-image-247\" srcset=\"https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-13-00-4508-am.webp 710w, https:\/\/www.aplusaresearch.com\/wp-content\/uploads\/2023\/11\/image-png-nov-24-2023-11-13-00-4508-am-300x248.webp 300w\" sizes=\"auto, (max-width: 710px) 100vw, 710px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>The 2023 ESMO annual meeting took place from OCtober 20th to October 24 2023, in Madrid, Spain. This year\u2019s event was primarily an in-person event with virtual broadcasts available. The program at a glance is available here. In the present report we will be assessing the impact of the conference online from the view of [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7488,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"Explore ESMO 2023 highlights, HCP social media insights, top cancer trials, and the most discussed therapies from 65K global mentions.","_seopress_robots_index":"","content-type":"","footnotes":""},"categories":[80],"tags":[],"class_list":{"0":"post-120","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-views"},"acf":[],"_links":{"self":[{"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/posts\/120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/comments?post=120"}],"version-history":[{"count":0,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/posts\/120\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/media\/7488"}],"wp:attachment":[{"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/media?parent=120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/categories?post=120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.aplusaresearch.com\/fr\/wp-json\/wp\/v2\/tags?post=120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}