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Diane Mauchant

Opinion Quant Project Manager

Graduated with a Master’s degree in Marketing, Data Analysis and Statistics in Lyon (France). Diane joined AplusA’s international Opinion Quantitative Department in 2011 where she has managed an extensive number of ad’hoc studies and trackers, in a wide range of therapy areas (such as dermatology, oncology, cardiology, infectious diseases, etc..), among a large number of various stakeholders, from physicians and other healthcare professionals, to patients. Diane has a strong experience in brand equity, ATUs, product profile tests, pricing tests, positioning, recall tests, conjoint exercise, segmentation etc.